Webinar: Framework for Strategic Response to COVID-19

This overview of a Club Benchmarking whitepaper on the short-term and long-term financial impact of COVID-19 in the club industry addresses the road ahead in three clear time periods and presents a framework for responding strategically. The goal of this session is to help clubs take a data-driven approach to the current crisis and to evaluate weaknesses in their financial model that when corrected will strengthen the club's position in the face of future challenges.  

2025 Food & Beverage Whitepaper:
How F&B Impacts Financial Outcomes

Tuesday, October 28th, 2025
3:30 PM to 4:30 PM EASTERN

The newly released 2025 Food & Beverage whitepaper is part of our ongoing effort to help clubs break through dangerous misconceptions about F&B profitability that dominate discussions in boardrooms and grille rooms across the country.

In this 60-minute session, we will present highlights from the new whitepaper to address the true drivers of financial success in private clubs and provide strategic context for understanding F&B outcomes in relation to overall financial health. 

Webinar Highlights:

  • Learn why the “F&B Trap” is a dangerous distraction for club boards

  • Understand how subsidies correlate with stronger financial outcomes

  • Discover the impact of F&B on member satisfaction

  • Take away practical strategies for reframing the role of F&B at your club


NOTE: Webinar attendees who are members of the Club Managment Association of America are eligible to receive one "Other Education" credit from CMAA. 

Complete the form on the right side of this page to register for the webinar.
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