Fast Facts: Rethink Strategic Planning

Is your club's strategic plan gathering dust on a shelf or is it a dynamic tool that influences your operation on a daily, weekly and yearly basis? In this session, Kevin Hood, Executive Director for Club Benchmarking, addresses the pros and cons of traditional approaches to strategic planning and explores a thought-provoking model built around the concepts of insight, integration and execution.

From Insight to Impact:
How High‑Performing Clubs
Make More Effective Decisions

Thursday, April 16th, 2026
3:00 PM to 4:00 PM EASTERN

Clear thinking, reliable business intelligence, and purposeful leadership are the "secret sauce" that is setting strong clubs apart. In this session, we’ll explore what it means to turn insight into action, the strategic advantages of really knowing your members and how best practices like consistent listening, disciplined pricing, thoughtful capital planning, and organized governance all come together to help club leadership teams make confident, more effective decisions. You’ll leave with practical ideas boards and management teams can use to support cohesive leadership and long term success.

NOTE: Webinar attendees who are members of the Club Managment Association of America are eligible to receive one "Other Education" credit from CMAA. 

Complete the form on the right side of this page to register for the webinar.
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