Understanding the difference and the relationship between Revenue and Gross Profit is critical. In the median club 60% of operating revenue remains as Gross Profit.

Capital income must be predictable and it has to be sufficient to meet the club's needs. A Capital Reserve Study is the best way to determine how much you need. Capital dues are one way to smooth out the inconsistent flow of initiation fees.

Your payroll ratio is a critical measure which ties directly to the net operating result of your club.This is one measure where you really want to stay "between the fences."

For clubs with golf, there are only two factors that have any meaningful impact on operational cash: dues and golf operations. Having more people in the dining room on a Wednesday night may bring revenue, but it does not typically produce gross profit?

Dues revenue is the primary funding source for your club's operation and the club's highest margin "product line." Our data is accurate and standardized, so you can make informed decisions about your dues rates relative to other clubs.

Healthcare is a serious issue and you need more than just a good broker to help you balance affordability and member service expectations with the need to provide a competitive package for your employees.